بحرینیزاده، م.، مصلح، م(1393). «محرکها و عوامل فردی تاثیرگذار بر نگرش نسبت به تبلیغات موبایلی: مطالعۀ کاربران تلفن همراه». تحقیقات بازاریابی نوین، 4(1)، 1-20.
سیاوشی، م (1388). «بررسی نگرش و عکسالعمل افراد نسبت به دریافت پیامکهای تبلیغاتی در عصر فناوری اطلاعات و ارتباطات». نشریۀ مدیریت فناوری اطلاعات، 1، 53-68.
ورمقانی، م.، احمدی زاد، آ. و کفچه، پ. (1396). «بهکارگیری ابزارهای بازاریابی الکترونیک در صنعت گردشگری؛ مورد مطالعه: هتلها و آژانسهای مسافرتی استان کردستان». نشریۀ گردشگری و توسعه، 2(4)، 45-62.
Agrebi, S., Jallais, J. (2015). Explain the intention to use smartphones for mobile shopping. J. Retail. Consum. Serv. 22, 16–23.
Amen, U. (2010). Consumer Attitude towards Mobile Advertising. Journal Of Contemporary Research In Business, 2(3), 75-104.
Bauer, H., Barnes, S., Reichardt, T., & Neumann, M. (2005). Driving consumer acceptance of mobile marketing:a theoretical framework and empirical study. Journal of Electronic Commerce Research, 6(3), 181-192.
Chong, A., Darmawan, N., Ooi, K., & Lin, B. (2010). Adoption of 3G Services among Malaysian Consumers: an Empirical Analysis. International Journal of Mobile Communications, 8(2), 129-149.
cmb. (2011). How Smartphones are Changing the Retail Shopping Experience.
Dai, H., Palvi, P.C. (2009). Mobile commerce adoption in China and the United States: a cross-cultural study. SIGMIS Database 40 (4), 43–61.
Davis, F. (1989). perceived usefulness, perceived ease of use, and user acceptance of information technology. MIS Q, 13(3), 319-340.
Fang, J., Zhao, Z., Wen, C., & Wang, R. (2017). Design and performance attributes driving mobile travel applicationengagement. International Journal of Information Management, 37, 269-283.
GSMA. (2016). The Mobile Economy.
Gurtner, S., Reinhardt, R., Soyez, k., (2014). Designing Mobile Business Applications for Different Age Groups. Technological Forecasting & Social Change, Vol. 88, pp: 177–188.
Kang, j., Mun, j., & Johnson, k. (2015). In-store mobile usage: Downloading andusage intention toward mobile location-based retail apps. Computers in Human Behavior, 46, 210-217.
Khalifa, M., Ning Shen, K. (2008). Explaining the adoption of transactional B2C mobile commerce. J. Enterp. Inf. Manag. 21 (2), 110–124.
Kim, M. C. (2015). Motivations and Use Context in Mobile Tourism Shopping: Applying Contingency and Task-Technology Fit Theories. International Journal Of Tourism Research, 17(1), 13-24.
Kim, y., Kim, d., & Wachter, k. (2013). A study of mobile user engagement (MoEN):Engagement motivations, perceived value, satisfaction, and continuedengagement intention. Decision Support Systems, 56, 361-370.
López-Nicolás, C., Molina-Castillo, F., & Bouwman, H. (2008). An assessment of advanced mobile services acceptance: contributions from TAM and diffusion theory models. Information & Management, 45(6), 359-364.
Lu, J. (2014). Are personal innovativeness and social influence critical to continue with mobile commerce? Internet Res. 24 (2), 134–159.
Mansour, I. H. F. (2012). Factors Affecting consumers' ntentions to accept mobile Advertising in Sudan, Khartoum University Journal of Management Studies. 5.
Pawlak, Z. (1982). Rough sets. International Journal of Parallel Programming, 11(5), 341–356.
Musa, R. S. (2016). The Predictors and consequences of consumers' attitude towards mobile shopping application. Procedia Economics and Finance, 37, 447-452.
Natarajan, T., Balasubramanian, S., & Kasilingam, D. (2017). Understanding the intention to use mobile shopping applications and its influence on price sensitivity. Journal of Retailing and Consumer Services, 37, 8-22.
Nistor, N., Heymann, J.O. (2010). Reconsidering the role of attitude in the TAM: an answer to Teo (2009a). Br. J. Educ. Technol. 41 (6), E142–E145.
Ostdick, N. (2016). Pros and cons of mobile travel apps. Retrieved from http://www.dcsplus.net/blog/3-pros-and-cons-of-mobile-travel-apps.
Santos, J. (2003). E-service quality: a model of virtual service quality dimensions. Managing Service Quality(13), 233-246.
Teo, T., Ursavaş, Ö.F., Bahçekapili, E. (2011). Efficiency of the technology acceptance model to explain pre‐service teachers' intention to use technology: a Turkish study. Campus-Wide Inf. Syst. 28 (2), 93–101.
Teo, T. (2009). Is there an attitude problem? Reconsidering the role of attitude in the TAM. Br. J. Educ. Technol. 40 (6), 1139–1141.
Tsu Wei, T., Marthandan, G., Yee‐Loong Chong, A., Ooi, K.B., Arumugam, S. (2009). What drives Malaysian m‐commerce adoption? An empirical analysis. Ind. Manag. Data Syst. 109(3), 370–388.
Wu, C.-S., Cheng, F.-F., Yen, D.C., Huang, Y.-W. (2011). User acceptance of wireless technology in organizations: a comparison of alternative models. Comput. Stand. Interfaces 33 (1),50–58.
Wu, J.-H., Wang, S.-C. (2005). What drives mobile commerce?: an empirical evaluation of the revised technology acceptance model. Inf. Manag. 42 (5), 719–729.
Yang, K. (2005). Exploring Factors Affecting the Adoption of Mobile Commerce in Singapore. Telematics and Informatics, 22(3), 257-277.
Zeithaml, v. (2002). Service Excellence in Electronic Channels. Managing Service, 12(13), 135-138.